Cesidia (known as "Ces," pronounced “Chess”) has spent more than a decade in entertainment publicity, representing Hollywood multi‑hyphenates and leading digital creators across television, film, publishing, and audio. Her experience spans launching and developing TV series, films, books, and podcasts, as well as building awards campaigns, supporting brand partnerships, and promoting national comedy tours.

She began her PR career in New York in the lifestyle sector before relocating to Los Angeles in 2015 to focus on talent representation. Since then, she has led teams and guided campaigns for Amy Poehler, Tiffany Haddish, Howie Mandel, Joel McHale, Larry Wilmore, Markiplier, Mark Rober, Sarah Silverman, and Stephen Merchant.